And the Thought Hit Me...
... that the reason for that godawful, cheesetastic "NATIONALS PARK" slide-in-letter sign behind the plate isn't to let us know that it's Nats Park. The stone wall -- perhaps the most distinctive background in the game -- does that.
It's so that when the team sells the naming rights to Raytheon or whoever, they'll be able to slide some new letters in, jamming the name down our throats.
Solves two problems:
1) That everyone already knows it as Nats Park, so the corporate name will need a little extra reinforcement in our pliable minds.
2) That if they didn't have Nats Park up there in those cheesy looking letters, when they threw the new name up there, there'd be a bunch of people bitching about the team selling out and throwing names up, covering up the wall.
But the joke's on them. We're gonna bitch one way or another!
It's so that when the team sells the naming rights to Raytheon or whoever, they'll be able to slide some new letters in, jamming the name down our throats.
Solves two problems:
1) That everyone already knows it as Nats Park, so the corporate name will need a little extra reinforcement in our pliable minds.
2) That if they didn't have Nats Park up there in those cheesy looking letters, when they threw the new name up there, there'd be a bunch of people bitching about the team selling out and throwing names up, covering up the wall.
But the joke's on them. We're gonna bitch one way or another!
posted by Chris Needham at
3:04 PM
6 Comments:
You know, it would be great if we could get the Lerners to promise that the money they make from naming rights would go right to salary.
By
Positively Half St., at 4/25/2010 4:16 PM
Kevin: You wish - Any $$$ the Lerners' would make off of naming rights goes directly to debt service.
By
BinM, at 4/25/2010 6:12 PM
If the Lerners themselves paid $500M/yr to the club for the naming rights and called it Cheap Lerners Park, you'd still complain!
By
Anonymous, at 4/25/2010 6:45 PM
Luckily, it's still a down economy and the Nationals' brand is in the crapper, so it will be a little while longer before we get our naming-rights bitching on. Cowboys Stadium is the prime piece of naming rights real estate in the country, so I figure that will go first.
By
Kevin Reiss, at 4/25/2010 8:08 PM
How about SBF Stadium?
By
ntr Screech's Best Friend, at 4/25/2010 8:13 PM
Cheap Lerners Park has a nice ring, but it's redundant.
Kind of like losing manager Manny Acta.
By
Sunshine_Bobby_Carpenter_Is_Too_Pessimistic_for_Me, at 4/25/2010 8:55 PM
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